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Reading Rhetorical Theory
Copyright Year: 2022
Contributor: Hallsby
Publisher: University of Minnesota Libraries Publishing
License: CC BY-NC
This is a textbook that was originally designed for a 3000-level large lecture course on “Rhetorical Theory” at the University of Minnesota, Twin-Cities. An interdisciplinary tradition, rhetorical theory describes how speech, representation, and power are managed by techniques and technologies of communication. The plan of this book moves from rhetoric as an art of speech to rhetoric as a technology of power. The early chapters provide definitions and context for rhetoric as speech, middle chapters (e.g., on signs, symbols, visual images, argumentation, and narrative) describe rhetoric as representation, and the concluding chapters (e.g., on settler colonialism, secrecy, and digital rhetoric) elaborate on rhetoric as a technology of power. Of course, there is considerable overlap across these areas: the chapter on “rhetoric and ideology” sets the stage for later understandings of rhetoric as power; the chapter on “the rhetorical situation” hearkens back to the introductory understanding of rhetoric as speech. The book includes (audio and/or video) recordings with each chapter, as well as guidelines for proposed written assignments. Students using this resource should gain a thorough understanding of what rhetoric is, how it was practiced historically and today, and the ways that rhetoric wields an invisible influence over contemporary public and political life. Additionally, this book is designed for use across a variety of modalities, including in-person, online (synchronous/asynchronous), and hybridized formats. Additional resources (PowerPoint slides, quiz/exam questions) are also available to confirmed instructors upon request.
(1 review)
Mathematics for Biomedical Physics
Copyright Year: 2022
Contributor: Wadehra
Publisher: Wayne State University Library System
License: CC BY
Mathematics for Biomedical Physics is an open access peer-reviewed textbook geared to introduce several mathematical topics at the rudimentary level so that students can appreciate the applications of mathematics to the interdisciplinary field of biomedical physics. Most of the topics are presented in their simplest but rigorous form so that students can easily understand the advanced form of these topics when the need arises. Several end-of-chapter problems and chapter examples relate the applications of mathematics to biomedical physics. After mastering the topics of this book, students would be ready to embark on quantitative thinking in various topics of biology and medicine
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Tea Time Linear Algebra Explorations in Mathematics - 2nd Edition
Copyright Year: 2022
Contributor: Brin
Publisher: Leon Q. Brin
License: CC BY-SA
This creation is an all-purpose open source textbook for linear algebra classes of all ilks. Inside you will find a complete and engaging introduction to linear algebra, making it a perfect primary resource for classroom study.
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Tort Law: Cases and Commentaries - 2nd Edition
Copyright Year: 2021
Contributor: Beswick
Publisher: CanLII: Canadian Legal Information Institute
License: CC BY-SA
The law of obligations concerns the legal rights and duties owed between people. Three primary categories make up the common law of obligations: tort, contract, and unjust enrichment. This casebook provides an introduction to tort law: the law that recognises and responds to civil wrongdoing. The material is arranged in two parts. Part I comprises §§1-11 and addresses intentional and dignitary torts and the overarching theories and goals of tort law. Part II comprises §§12-25 and addresses no-fault compensation schemes, negligence, nuisance, strict liability, and tort law’s place within our broader legal systems.
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Introduction to Financial Analysis
Copyright Year: 2022
Contributor: Bigel
Publisher: Open Touro
License: CC BY
This Open Textbook is a dynamic guide incorporating the essential skills needed to build a foundation in Financial Analysis. Students and readers will learn how to insightfully read a Financial Statement, utilize key financial ratios in order to derive forward-looking investment-related inferences from the accounting data, engage in elementary forecasting and modeling, master the theory of the Time Value of Money, and learn to price stocks and bonds in an environment in which interest rates constantly change. Ample problems and solutions, and review questions are provided to the student so that s/he can gauge his/her progress. This text will be continually updated in order to provide novel information and enhance students’ experiences.
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Construction Contracting: Business and Legal Principles, Second Edition - Second Edition
Copyright Year: 2002
Contributor: Bartholomew
Publisher: Virginia Tech Libraries
License: CC BY-NC-SA
This introduction to construction contracting as it applies to typical, every-day situations explains “theoretical” ideas in terms of what really happens in practice. It emphasizes the more common case law holdings and industry customs that help avoid troublesome legal issues during the completion of a project.
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Customer Centric Strategy
Copyright Year: 2021
Contributor: Shields
Publisher: eCampusOntario
License: CC BY-NC-SA
Customer centricity is about organizational transformation making the customer the focus for business decisions, processes, product development, services, and procedures. Some companies purport to be customer centric but they fall short in connecting this concept throughout all functional areas of the business. While it is important to offer superb customer service, being customer centric is far more than that. It's about mapping the customer journey to discover customer needs and wants, what's working and what is not, then taking action to improve the customer experience. Customer loyalty is built through providing exceptional customer experiences. This in turn increases revenues through positive company image, referrals, and increased customer lifetime value. Most organizations today realize that they must focus on the customer to remain competitive.
(1 review)
Introduction to Social Media
Copyright Year: 2022
Contributor: Lawson
Publisher: Oklahoma State University
License: CC BY
This book is aimed at managers, business owners, marketing managers, and aspiring social media marketing interns and managers. I will assume that however accomplished in your own field - baker, developer, teacher and that even as successful business owners, you approach the topic of social media marketing as a beginner. Even if you are an avid personal user of social networks, we will treat this book as a guided tour of social media for marketing purposes.
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Comparisons of the Codex Alimentarius Principles of Nutrition Labelling and Relevant Guidelines of Taiwan and the United States
Copyright Year: 2022
Contributors: Chiang, Yuan, and Liang
Publisher: Software Liberty Association, Taiwan
License: CC BY-NC-SA
Codex Guidelines on Nutrition Labelling and The US 21 CFR PART 101.9 Nutrition Labeling are the primary references for Taiwan FDA to establish and amend the nutrition labeling regulations.
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Basic Scientific Food Preparation Lab Manual
Copyright Year: 2023
Contributor: Department of Food Science and Human Nutrition
Publisher: Iowa State University Digital Press
License: CC BY-NC-SA
This lab book is intended for use in both the lab and kitchen. Each section of the book contains learning objectives, lab problems to be solved, recipes, questions, and observation charts for the input of data.
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