Journalism, Media Studies & Communications Textbooks

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Communication in the Real World: An Introduction to Communication Studies

Publisher: University of Minnesota Libraries Publishing

License: CC BY-NC-SA

Communication in the Real World: An Introduction to Communication Studies overviews the time-tested conceptual foundations of the field, while incorporating the latest research and cutting-edge applications of these basics. Each chapter will include timely, concrete, and real-life examples of communication concepts in action.

(45 reviews)

Information Strategies for Communicators

Contributors: Hansen and Paul

Publisher: University of Minnesota Libraries Publishing

License: CC BY

Written by two nationally recognized experts in information strategy, Information Strategies for Communicators leads students step-by-step through the information search and evaluation process for news and strategic communication message production. The book includes a conceptual model of the information strategy process, case studies to illustrate the process in action, and links to current examples throughout.

(4 reviews)

Understanding Media and Culture: An Introduction to Mass Communication

Publisher: University of Minnesota Libraries Publishing

License: CC BY-NC-SA

According to the author, the world did not need another introductory text in mass communication. But the world did need another kind of introductory text in mass communication, and that is how Understanding Media and Culture: An Introduction to Mass Communication was birthed.

(31 reviews)

Stand up, Speak out: The Practice and Ethics of Public Speaking

Publisher: University of Minnesota Libraries Publishing

License: CC BY-NC-SA

Stand up, Speak out: The Practice and Ethics of Public Speaking features two key themes. First it focuses on helping students become more seasoned and polished public speakers, and second is its emphasis on ethics in communication. It is this practical approach and integrated ethical coverage that setsStand up, Speak out: The Practice and Ethics of Public Speakingapart from the other texts in this market.

(57 reviews)

Launch! Advertising and Promotion in Real Time

Contributors: Solomon, Cornell, and Nizan

Publisher: Saylor Foundation

License: CC BY-NC-SA

Launch! Advertising and Promotion is written for advertising and promotion courses taught to students in the business school and journalism & mass communication students.

(5 reviews)

Business Communication for Success

Publisher: University of Minnesota Libraries Publishing

License: CC BY-NC-SA

Business Communication for Success (BCS) provides a comprehensive, integrated approach to the study and application of written and oral business communication to serve both student and professor.

(39 reviews)

Sexy Technical Communication

Contributors: Powell, Arnett, Race, Logan, Reardon, MacDonald, Monroe, and Linimon

Publisher: Independent

License: CC BY

Sexy technical writing…we've got to be kidding, right? But no, we aren't. Good technical writing is powerful and clear and gets the job done. It brings people together and solves problems. Good technical writing purrs and hums like that BMW you plan to be driving someday. What's not sexy about that? On the other hand, poor technical writing skills may lead to a lifetime of asking people if they want fries with that…or worse, selling vacuum cleaners door to door. There's no need to ask what's not sexy about that!

No ratings

(0 reviews)

Journalism 2.0: How to Survive and Thrive

Contributor: Briggs

Publisher: Independent

License: CC BY-ND

This handbook introduces journalists to the skills necessary to survive and thrive in the digital environment. The content is practical, not conceptual, and readers will be able to perform skills the same day they read about them. The handbook is organized to focus on on discipline at a time, and guides users along the way, breaking down each skill and technology into digestible lessons that will be immediately usable.

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(0 reviews)