Journalism, Media Studies & Communications

A Guide to Technical Communications: Strategies & Applications

Leah Wahlin, The Ohio State University
Lynn Hall, The Ohio State University

This textbook focuses on developing both technical and professional communication skills and will help readers practice strategies for critically analyzing audiences and contexts, real-world applications of rhetorical principles, and skills for producing documents (reports, proposals, instructions), presentations, videos, and wide variety of other professional communications.

(0 reviews)

Business Communication for Success

Business Communication for Success (BCS) provides a comprehensive, integrated approach to the study and application of written and oral business communication to serve both student and professor.

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(11 reviews)

Business English for Success

Scott McLean, Arizona Western College

Business English for Success is a creative solution to a common challenge across Business Communication courses: Business English or Business Presentations? Some classes place an equal emphasis on oral and written communication. If that’s the case for you check out our text Business Communication for Success. If, however, your class places the emphasis squarely on written communication and writing proficiency, then Business English for Success is for you.

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(4 reviews)

Communication in the Real World: An Introduction to Communication Studies

Communication in the Real World: An Introduction to Communication Studies overviews the time-tested conceptual foundations of the field, while incorporating the latest research and cutting-edge applications of these basics. Each chapter will include timely, concrete, and real-life examples of communication concepts in action.

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(9 reviews)

Exploring Public Speaking

Barbara G. Tucker, University of Georgia
Kris Barton, Florida State University

In fifteen chapters the authors have attempted to address all the major concerns, issues, and material that an introductory, freshmen-level public speaking course involves.

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(2 reviews)

Graphic Design and Print Production Fundamentals

Alan Martin, British Columbia Institute of Technology
Alex Haas, Emily Carr University
Ken Jeffery, British Columbia Institute of Technology
Roberto Medeiros, Ricoh Canada
Steven Tomljanovic, British Columbia Institute of Technology
Wayne Collins, British Columbia Institute of Technology

This textbook -- written by a group of select experts with a focus on different aspects of the design process, from creation to production -- addresses the many steps of creating and then producing physical, printed, or other imaged products that people interact with on a daily basis. It covers the concept that, while most modern graphic design is created on computers using design software, the ideas and concepts don’t stay on the computer. The ideas need to be completed in the computer software, then progress to an imaging (traditionally referred to as printing) process. Keywords are highlighted throughout and summarized in a Glossary at the end of the book, and each chapter includes exercises and suggested readings.

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(1 review)

Information Strategies for Communicators

Kathleen A. Hansen, University of Minnesota
Nora Paul, University of Minnesota

Written by two nationally recognized experts in information strategy, this book leads students step-by-step through the information search and evaluation process for news and strategic communication message production.  The book includes a conceptual model of the information strategy process, case studies to illustrate the process in action, and links to current examples throughout.

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(2 reviews)

Launch! Advertising and Promotion in Real Time

Amit Nizan, Advertising Age
Lisa Duke Cornell, University of Florida
Michael Solomon, St. Joseph’s University

Launch! is written for advertising and promotions courses taught to students in the business school and journalism & mass communication students.  This book is the first of its kind to teach advertising concepts by reverse engineering a real advertising campaign from beginning to end.

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(1 review)

Media Studies 101

Erika Pearson, University of Otago

Media Studies 101 is the open educational resource for media studies studies in New Zealand, Australia, and Pacifica. 

(0 reviews)

Stand up, Speak out: The Practice and Ethics of Public Speaking

Stand up, Speak out: The Practice and Ethics of Public Speaking features two key themes. First it focuses on helping students become more seasoned and polished public speakers, and second is its emphasis on ethics in communication. It is this practical approach and integrated ethical coverage that sets Stand up, Speak out: The Practice and Ethics of Public Speaking apart from the other texts in this market.

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(21 reviews)

Understanding Media and Culture: An Introduction to Mass Communication

According to the author, the world did not need another introductory text in mass communication. But the world did need another kind of introductory text in mass communication, and that is how Understanding Media and Culture: An Introduction to Mass Communication was birthed.

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(7 reviews)

Writing for Strategic Communication Industries

Jasmine Roberts, Ohio State University

A practical writing guide for those interested in a public relations, marketing communication, or advertising career.

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(1 review)